Pantone announced Wednesday night that its 2020 Color of the Year is Classic Blue, a shade reminiscent of the sky at dusk. "It's a color that anticipates what's going to happen next," said Laurie Pressman, the vice president of the Pantone Color Institute, which selects the Color of the Year.
The Pantone Color of the Year selection process requires thoughtful consideration and trend analysis. To arrive at the selection each year, Pantone’s color experts comb the world looking for new color influences. Gathering inspiration from the world of fashion, art, travel and entertainment, their decision forecasts global color trends.